3 Nov 2026
Speaker for an event. What should the audience take away from the presentation?
Choosing the right speaker starts with clarifying the event's goals and the audience's needs. Hello Performer helps you find the right expert, with whom you can tailor the presentation to create the perfect package for you.
Written by the Hello Performer team

When looking for a speaker for an event, start by asking what you want the audience to take away from the presentation. Practical tips, a new perspective, or courage for the future?
Choose the most important goal. After all, a single speaker doesn't need to solve all the challenges of the work community at once.
The goal could be, for example, that “everyone finds one way to test AI in their work.” Clarify what your team needs. It helps the speaker significantly to know what emotional state or goal is being aimed for.
Who is coming to listen?
The same topic speaks differently to a management team and to students. Tell the speaker what the participants already know, what inspires them, and what they are wondering about. This way, the speaker knows how to tune their presentation to the right wavelength.
Also consider the participation and format of the presentation. A keynote speaker can provide a shared perspective for the day. A workshop is suitable for practicing a skill, and a panel brings out different experiences.
Formats can also be combined. An inspiring speaker can introduce a topic, which is then continued in small groups.
How do you identify the right speaker?
Explore a few options. What does the speaker cover, and why would the content suit you? A well-known name can be appealing, but a great speaker can also be found among new acquaintances.
On Hello Performer, you can browse speakers or share your needs with the AI assistant Aino. For example:
“We are looking for an inspiring speaker on AI for our staff day. Some of our team use it daily, others are just getting to know it. We need practical examples and space for questions.”
Check out the profiles of the suggested speakers and ask for more details directly from the speaker. They are in the best position to tell you how the content would fit your specific needs.
Get started with this information
Tell the speaker at least:
The time, place, and participants of the event.
The goal of the presentation and the questions puzzling the audience.
The desired language
Not everything needs to be finalized. On Hello Performer, you chat directly with the speaker, so you can find a working solution together.
At its best, a presentation leaves the audience with an idea that stays with them in their daily lives. Perhaps the very one that sparks the next good discussion or small experiment.


